5 Simple and Easy Ways to Advertise Online by Online Internet Business

Some people say that advertising is everything! Regardless if you have a product, a service, a hobby website or just want to share pictures of your wedding, you have to advertise somehow to get the traffic to your site or blog.

But not all traffic is equal. There are services that can help you drive tons and tons of traffic to your site and it won't do you any good at all because it's not targeted traffic.

Take for example all of the many different 'surf for traffic' or 'traffic clicking' programs that are out there. If you have a website that is about your hobby, say model airplanes, then what good is this traffic really going to do you? Who's using these services?

Webmasters and marketers that want traffic on their own site. So they most likely won't spend any more time on your page than is required by the little timer these services use and then they are gone again. Even if your site is about these traffic services (this is about the only time you will see very much benefit from using such a tool) you will still have to spend a ton of time just surfing and clicking around to get a real benefit from these programs. Once marketers realized this they switched gears. They started promoting all the different programs to a lot of other marketers to get them in their downlines, so they could get some traffic as a bonus. This became their new focus. The problem is that everyone else did exactly the same thing, so not a lot of people were surfing the internet anymore.

Bottom-line is this. You need targeted traffic. So here are some tips on how you can generate exactly the traffic you need and bring the visitors you want to your website without having to chase after them.

1. Content

What is your website about? Do you just have a page with a lot of links and not much else?

If this is the case, think about adding some content to your website that will be of value to any potential visitors. You could write articles or find articles at one of the many directories that you can reprint on your site.

2. Talk about your experiences in your subject matter.

You don't have to put up some kind of resume (although that can work too), but rather try writing about what you are doing, as it relates to your topic of choice. Let's look at the model airplanes again briefly, you could talk or write about the latest plane type you built, how the last time flying your plane went, what challenges you run into or perhaps even post some pictures of your plane or of you flying it.

3. Forums and bulletin boards.

You could add a forum or bulletin board to your website where your visitors can interact with each other. There are a lot of free services available out there that you can use to either remotely host a forum for you, or even software you can install on your website's server. To find some of these, just head over to your favorite search engine and you will definitely find plenty to choose from.

And while you are visiting the search engine, why not run a search for any bulletin boards and forums that are already out there for your chosen topic? You could visit those and interact with the visitors there and since many allow you to post a signature or a profile, you could add a little line about your own site with a link (just check the rules of the forum first so

you don't violate any of them).

4. Start a blog.

Blogs are very popular and search engines love them because they provide constantly new and fresh content. Your blog would be a great place to talk about what you are up to that day. So if you spent some time today buying new parts for your plane you could write about where you found them, how much they cost you, why you chose those parts, anything really goes.

The really great part about this is that you can point links from your blog back to your website, so when the search engine stops by to grab and index your latest content, it will also stop by your website and you will start seeing very targeted traffic heading your way.

5. Write articles.

Writing articles isn't hard and can be a great source of fresh, new traffic to your website. There are a lot of ezines on any topic out there and there are also a lot of directories where you can share your article.

Basically, what you do is write an article and then add a small resource box that links back to your website (just like a signature) and then let other ezine publishers know that you are allowing them to print your article in their ezine. And many publishers go to the article directories to find new content for their newsletter and even their websites. And since there are

websites and ezine newsletters on any imaginable topic out there, you can't lose. Write an article every couple of days and post it in the directories (even one a week or every two weeks will start getting you traffic). Very soon you will find new traffic coming from search engines, newsletters and websites.

Best of all, these 5 simple tips will bring targeted traffic, meaning the visitors are coming to you because they are interested in what you wrote.

So there you have it. Whether you have a simple and basic Work at Home Business or a significant Internet Marketing enterprise you can benefit from these 5 easy and simple ways to advertise and drive traffic to your website at absolutely no cost.

Customized SEO - Is it Worth Spending More?

If you presently are considering different steps that you can take to improve the flow of traffic to your website you may be considering the pros and cons of customized SEO. You may be wondering whether or not customized SEO is worth the extra cost. Through this article, you will be presented with some of the major pros and cons associated with customized SEO so that you will be able to determine whether or not it is worth the expense.

The reality is that for search engine optimization to be most effective, it really does need to be tailored to the specific needs, goals and requirements of your website venue. While it is true that more generalized and non-specific SEO efforts can increase (at least to some moderate degree) traffic to your website, generalized SEO efforts simply will never be as effective as customized SEO. Therefore, when all is said and done, while customized SEO may cost more at the outset, the bottom line is that customized SEO will save you money over time and actually will increase your website traffic. It goes without saying that in the vast majority of instances, increased traffic translates into higher revenues and profits.

Finally, with customized SEO you can be better assured that you will not run afoul of the rules and regulations set by search engine operators dealing with appropriate SEO efforts. Violating these rules can have very serious consequences, including being banned from search engines forever.

The Checklist Of SEO Commandments by Online Internet Business

It?s a known fact that 80% of the traffic you will be able to generate for your website would come from the search engines. People log on to the internet hoping to find some information on a matter they are interested with. They know what they?re looking for. But often, they don?t know where to go.

So what do they do?

They consult with the search engines. After all, who doesn?t know about Google, Yahoo or MSN? With the phrase they have in mind, they type the same and press the search button, to be led to millions of web pages that cater to the same search phrase.

Yes. Millions.

And where does the user usually go to? Naturally, to the first websites he?ll find? those which are on top of the list in these search engine results.

Your goal as a webmaster would be to place your website as high as it can in the search engine ladder. Doing so is no small feat, that is certain. But it is doable, and this is what search engine optimization, or SEO, is all about. SEO is a collection of techniques? or commandments, if you will? that webmasters should follow to the letter so that their websites would be able to experience the success they have dreamed for it.

What are these techniques? What are these commandments?

Here is a basic rundown of what are needed to be done.

* Keywords, keywords, keywords! Essential in your SEO campaign is the choice of the right keywords to use. THIS CANNOT BE COMPROMISED. It?s either you have the right keywords that would lead to untold riches, or the wrong ones that would only garner for your website some digital dust. Keyword research should be the first step in every SEO campaign. Simply go to www.nichebot.com , or my personal favorite, www.digitalpoint.com/tools/suggestion , type in the keywords you have in mind, and check out how many times they have been searched for. The higher their number of searches, the more profitable these keywords are said to be.

* Keyword positioning. You?d want to include your chosen keywords in your web pages as much as possible. Content would be the number one place where they should be located. Try to strike at least a 2% keyword density level for every page, that is, at least 2 mentions of the keywords for every 100 words of text. Also, include your keywords in your web pages? META tags whenever possible. If you?re using images, try to include ALT tags that contain your keywords. Your page titles should also have the keywords in them.

* Anchor links. It has been proven that hyperlinking your website to anchor words similar to your chosen keywords would provide a boost for your page rank. You could do this on your own web pages to link them together, or in other web pages where you will be able to submit content that would promote your link.

* Off page SEO is all about building your link popularity. Your link popularity refers to the number of links pointing to your website. This can be accomplished by joining link exchange programs, submitting articles with resource boxes to article directories, actively posting at forums and a slew of other novel tactics you could employ.

* Perpetual adjustments. SEO doesn?t stop when your website would go live. The search engine positioning game is a fierce war. It?s a constant battle for the prime spot. You will only be able to reach this spot if you?d always study and test your website?s performance and make the corresponding adjustments.

Your SEO efforts will eventually pay off. SEO has long been the secret of highly successful webmasters, and now that the strategies are slowly leaking to the public, today is the best time to embark on a crusade that would ensure high traffic for your web pages and great business for your online enterprise.

Building Search Engine Trust - by Online Internet Business

We’re all chasing that elusive search engine traffic. Quality links to your site, increase it’s ranking in the search engines which, in turn, brings an increase in traffic.

Quality links are so valuable that many people are happy to pay for one-way links to their site. Just one submission alone can set you back around $50.

So, what do you do if you haven’t got that kind of money? Is there a way of getting quality links from high page ranks sites to your website?

There’s two ways of getting really good one way links to your site – and if you’ve done the groundwork to write one article, it’s probably not too hard to write another couple of articles along the same theme. That way you’ll end up with two or three articles that you can use to create links back to your site.

Choose Your Article Directory Carefully

I’ve found that it pays to do some research before submitting articles – and to find article directories that have a close fit with your website.

For example, if your site is about cancer, it’s not going to help much submitting it under a general “health” category. You’ll do far better finding sites which have a high PR page for their Cancer articles and submitting just one article to each of those.

Digging For Related Sites

It may take a little time, but it will be well worth the research. Spend an hour or two finding related sites that are actively asking for article submissions.

Simply by typing “submit article NICHE” where niche is your area of interest you’ll come across a number of sites who are seeking articles related to your niche. Don’t just view the first few sites, but scroll through the first three or four pages of results. Visit the sites and make a note of their web address and the kind of content that they’re looking for.

Now you’re in a position to submit articles to them – or to commission articles for them – and hence gain highly related one way links back to your site.

The Way Forward

Admittedly, this approach takes rather more time. However, once you’ve done the research you’ll have a list of sites ready to accept your highly related articles.

Submitting unique articles to each site is well worth it, as they’ll be found and indexed by the search engines and you’ll have one more valuable link back to your site.

Keep writing and adding articles – whether it’s once a month, once a week or once a day – you’ll gradually build up valuable links back to your site.

When you get increasing numbers of emails from webmasters anxious to exchange links with you, why not exchange articles instead and benefit from fresh content and links.

You’ll gradually see an increase in traffic to your site as a result over the next few months. Remember, the links from those sites are going to keep bringing you quality traffic for years, so it’s a valuable investment of your time and effort.